However, while Slack can be used as just another group chat app for work, its integration and recent enhancements from Salesforce are transforming Slack from a place to collaborate into the central hub of the business, glueing together data, processes and people efficiently to power working at pace and scale. You can create group chats (channels) for teams, projects or internal activities and you can send private messages as well as use new features like clips and Slack Connect. On the surface, Slack might look like a carbon copy of the plethora of other business messaging apps like Skype, Microsoft Teams, Google Chat and kin. Slack is a once-in-a-generation company that is transforming the way we work, and it’s transforming the vision we have for our company over the next decade. Today I’m going to share how it has revolutionised the way we sell, support and market our services, enabling us to get more done and raise our data quality. This year we have self-implemented Slack, deeply integrated with Salesforce and Google Workspace, and have used the experience to start advising and delivering Slack to our clients. This desire for communication reveals a lot about the future of work and why Salesforce ® was willing to splash out $27.7 billion to acquire Slack. One that impressed him was using a shared Google Sheet to write messages back and forth. Slack acts as a digital headquarters that supports the way people naturally work together in real-time or not, in-person and remote, structured and informal. One of my friends who is a teacher told me that his students will find ways to turn any application into a chat app.
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